One of the major challenges for marketers and website owners is how to get more visitors. From small business owners to freelancers or affiliate marketers, everyone needs traffic and targeted visitors to grow their businesses.
You can have a terrific website or an amazing product, but if no one sees it, you won’t succeed. Targeted traffic is the most important factor that will make or break your business.
So, how can you get a massive target on your website? Here are 6 simple ways:
#1: Create a blog
Creating a blog can be one of your best bets. A good blog not only offers the opportunity for you to show your expertise in your industry and connect with your visitors but also allows you to get more website pages, more backlinks, and usually higher search engine ranks.
A blog will only work if you post great quality blog posts, but if you succeed at it, it can become your most important source of free targeted visitors. A blog can easily be monetized too, by adding some affiliate ads or by adding newsletter subscription boxes at the end of the posts or on the sidebar.
The secret to creating a successful blog is to make sure you offer great content all the time. It’s much better to write few posts but high-quality ones, than to post an average post every day.
Your blog content can and should be shared on social media for biggest exposure.
Learn and implement SEO on your website and blog. SEO takes time but allows you to get some of the most targeted visitors for free. Consider tools like SEO Pressor which can save you time and money on SEO and allow you to get more productivity from your campaigns.
#2: Offer something to your visitors
Offering something for free has always been a strategy used by marketers. Free ebooks, strategies, manifests, or even software, has been the backbone of creating email lists for business and marketers.
Similar to the blog strategy, when you offer a PDF file or anything in exchange for an email, you need to offer quality. Don’t get a knock off or a PLR. Instead, offer something you create on your own, and something that will be useful for your visitors.
Allow them to share your file so that you can get extra exposure.
#3: Guest posting
Guest posting allows you to get targeted traffic quickly. The secret here is to post only on those websites and blogs that already have the traffic you’re looking for. If you can get an article approved in an authority website in your industry, you can quickly get massive targeted and free traffic.
It only makes sense to look for the biggest websites and blogs in your niche. Above all, you want targeted traffic, so posting content in unrelated websites won’t do any good.
#4: Repurpose and share
In order to get the traffic you need, you need to create massive content. But you can repurpose some of this content in order to get the max exposure for each content you create. If you create for example a good blog post, you can convert it into a video and share it on YouTube.
You should also build your social media accounts, and share all the content you create. Use those accounts not only to share your content but to generate value for your readers and followers. Connect with liked minded people in your industry, and share their best content. Often, if your content is good, they will share yours too.
Connections make all the difference. You need to learn to connect with your readers and visitors and offer them exactly what they’re looking for. Get in touch with them in social media or use queries or email, to know what they think about your website and what you can improve to fulfill their expectations.
You also need to connect with other website owners and businesses in your industry. These websites and companies have the audience you’re looking for, so they can promote your content or products. It’s really important to connect with these authority websites and social media accounts since those are the few people who can instantly send you more traffic than you ever wished for.
#6: Consider advertising
From Facebook to Twitter or Google Adwords, you can easily test advertising campaigns on some of the biggest websites. The secret to paid advertising is to track your ads and measure your ROI for each campaign. Understand which marketing channel or campaign is sending you customers and where you should invest more money to grow your traffic and business.